Summary description:
The Market Intelligence Specialist supports Market/Dean’s (MKD) business development and growth strategy by gathering, organizing, and synthesizing market, competitive, and opportunity intelligence across the federal defense market and the commercial national security ecosystem.
Job description:
This is a research- and analysis-heavy, behind-the-scenes role — the Specialist does not represent MKD externally or engage clients directly. Core responsibilities include helping to build out HubSpot pipeline data structure and taxonomy; refining government and commercial Ideal Customer Profiles (ICPs) using real market data; tracking federal opportunities across agencies and acquisition vehicles; monitoring the commercial defense technology ecosystem; mapping the competitive landscape; supporting pre-RFP capture and opportunity shaping; building event and relationship intelligence; and producing periodic intelligence briefings that inform executive decision-making. The role culminates in the delivery of a standing intelligence Concept of Operations (CONOPS) and a business case evaluating investment in paid intelligence platforms.
Market/Dean is the creative agency for defense. We bring strategic positioning, performance marketing, and elevated design to the organizations that protect America. With experts who know the industry, get the nuances, and respect the stakes, we make critical work easier to understand and impossible to ignore. Learn more at marketdeanllc.com.
Eligibility factors:
Air Force, Army, Coast Guard, Marine Corps, Navy, Space Force
No college degree required. Prior civilian business development or market research experience is not required, though a background in research, analysis, or intelligence work — military or civilian — is a strong plus given the scope of this role.Comfortable with structured, detail-oriented research — cross-referencing multiple sources and keeping records accurate and currentWorking proficiency in Microsoft/Google Drive, particularly Excel/Google Sheets and Word/Google Docs.Comfortable learning new software systems independently.Strong written communication for documentation, tracking notes, and SOP writing.Comfortable with ambiguity and open-ended research tasks.Access to a personal laptop capable of running standard business software (MKD does not currently provide loaner equipment).
